TOYI

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Upcycling through play

We produce nearly 300 million tons of plastic every year, half of which is for single use. More than 8 million tons of plastic are dumped into our oceans every year. With Toyi, children are creating their own toys by redefining and redesigning everyday objects around them. Toyi helps children become more creative, productive and conscious consumers.

Unleashing creativity

Children's creative skills are inhibited in today's structured schedules. Toyi gives priority to children's needs and supports unstructured play. There are no instructions or rules in Toyi kits. The entire process is left to kids' imagination. With the open-ended play experience Toyi provides, children can make a limitless number of toys using their creativity.

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21st-century skills improving through play

In an unpredictable and fast-changing world, enabling children to address the challenges of the future is critical. Toyi improves the 21st-century skills of children such as problem-solving, critical and innovative thinking, communication, adaptation, cooperation, taking initiative.

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